Recent Consultations

Telecomms Business

Telecomms has grown fast, CPS is the new way of taking the revenue for calls for residential and business users. A company asked me how they can best market their services to their customers.

How could they gain trust and how could they convert that customer so that they can bill the customer for their call charges and not BT.

1. I created a killer headline that made the offer too good to turn down.

2. I created a call-back system which maintained their customers loyalty as win-back in this business was high.

3. I got the business to add an ancillary service to provide converged communications for their customers which increased profits by over 30%.